Journal
of the Month:
December
2015
Published
by Bloomberg L.P. Periodicals, Businessweek is a weekly business magazine
which Hewes Library subscribes to in print and online. There are back-issues from 1996 to the present
available through the Business Source
Elite database and also on Microfilm and Microfiche.
Businessweek was founded in September 1929, only weeks before the stock market crash. The magazine was created to provide information and
interpretation about what was happening in the business world. Early sections of the magazine
included marketing, labor, finance, management and Washington Outlook, which
made Businessweek one of the first publications to cover
national political issues that directly impacted the business world.
Businessweek was originally published to be a
resource for business managers. However, in the 1970s, the magazine shifted its
strategy and added consumers outside of the business world. Since 1975, Businessweek has carried more
annual advertising pages than any other magazine in the United States
Businessweek
publishes the latest local and international business news, market reports,
economic calendars, insights on financial planning, as well as annual rankings
of United States business school MBA programs and undergraduate business
programs. An interactive app is also available for iPad and Android devices.
See more at: www.bloomberg.com/businessweek or on the Main Level of Hewes Library in the Current Periodicals
section.
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